Consumers may oppose plastic bag charges

Consumers are opposed to a “nanny state” approach the use of plastic bags, according to research company, Ipsos Mori, and they may oppose legislation forcing retailers to charge for plastic shopping.

The research, published today, found that 57% of the population agree that it is right for retailers to charge for bags but 52% feel they should be able to make up their own minds about the issue rather than being forced.

It also found that more than a third, 35%, of people polled believe it would be wrong for the government to ban retailers from giving bags away free. Londoners are most against paying for shopping bags although more than half of the respondents, 54%, would rather bring their own bag than pay.

Global shopper and retail research president Gill Aitchison says: “Our findings indicate that although people pretty much accept the concept of being charged for carrier bags, they don’t appreciate being forced to accept this either by retailers or the Government.”

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here