PepsiCo promotes Albanell to Euro beverage marketing vice-president

Pepsi%20cup%2C%20PepsiCoPepsiCo has appointed Juan Albanell as vice-president of beverages marketing in Europe, following the promotion of key marketers in the UK and US.

He replaces David Johnston, who left the role on April 1 to become general manager of Quaker and Tropicana in the UK.

Albanell began his career at PepsiCo in 1988 and has worked in a variety of marketing roles both in Spain and the US, becoming food marketing vice president for Europe in 2005.

In that role, he managed a number of PepsiCo’s snack brands including Lay’s, Cheetos, Quaker, Doritos, SunBites and Duyvis Nuts. According to PepsiCo, the European arm of the company has experienced a double digital growth over the past three years.

Albanell’s promotion follows management changes at PepsiCo, which saw Mary Barnard elevated to the role of global vice-president of new beverage platforms. She has moved to New York to takeover responsibility for the Gatorade and Tropicana brand strategies and business platforms around the world.

Barnard joined PepsiCo in 1997, spending the first eight years with the company in various sales roles, before moving to become general manager for Quaker and Tropicana in 2005.

Johnston has worked for PepsiCo since 1996 in a number of roles in markets including Central Europe and Latin America. He began his career at Britvic, becoming marketing manger for research and development and new products.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here