EBay to lead online coalition against EC trading laws

EBay is to head a coalition of online traders that will lobby the European Parliament to reform laws that restrict cross-border trading online. The move comes after the European Commission (EC) said it wants to break down these trading laws.

The news comes days after Meglena Kunerva, the EU consumer protection commissioner, announced a new EU legislation that will simplify rules governing online and high street transactions.

EBay, which has the support of Kuneva and EU services commissioner Charlie McCreevy, is launching a “Call for Action” paper tomorrow and is asking the EU to look at the regulatory framework for distribution agreements, trademark rules and service and consumer provision.

The online auction site will argue that current EU laws prevent consumers from making savings and that traditional retailers are exploiting the rules to limit the impact of online trading. EBay has found four regulatory “bottlenecks” which its says allow manufacturers to maintain a policy of market segmentation – essentially different pricing models for different regions.

EBay wants replace the practice with one global price for good and it hopes to form a coalition with likeminded online traders by the end if the year.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here