Brand Driver

Bandriver%20logoAddress

9 Henrietta Street
Covent Garden
London
WC2E 8PW

Telephone

020 7379 3500

Fax

020 7379 350

E-mail

contact@branddriver.co.uk

Website

www.branddriver.co.uk

Person to Contact

Tim Julian
Karen Wise

Statement of Principles

Brand Driver is a leading international research and strategy consultancy that has helped big (and about to be big) brands make successful business decisions. We identify perceptions, needs and expectations to help you deliver products and services that reach their full potential and maximise revenues. In addition to well known qualitative and quantitative approaches, we design inspiring and often surprising techniques to respond to project requirements. Our team’s wealth of experience, international exposure and diverse skills allow us to provide unique insights into every project taking the results one step further. 

We drive brand success through: 

• working with you: becoming a close partner enables us to fully understand your business objectives and to deliver relevant, strategic solutions. 

• dedicating a smart team: our team’s wealth of experience, international exposure and diverse skills allows us to provide unique insights into every project taking the results one step further. 

• going deep into the project: we immerse ourselves in the market to study and analyse its intricacies and unearth solutions that make a difference. 

• innovating research: in addition to well known qualitative and quantitative methods, we design inspiring and often surprising techniques to respond to project requirements. 

• delivering clear results: we distil and communicate the results with clarity and in any way that can be acted upon. Staying close to the brief and delivery quality solutions are key priorities. 

• being us: we believe in an open and continuous dialogue with our clients. We enjoy what we do and we want our clients to enjoy the journey too.

An example of Some Recent Clients

BBC Three; BBC Worldwide; Bendicks; BVHE; Channel 4; Daily Mail/Mail on Sunday; Disney Store; Disney Consumer Products; DeAgostini; Discovery Networks; ESPN; Formula 1, Fox; ITV; Kettle Chips; Kew Gardens; Lexus; NBC Universal; Paramount Pictures; P&G Redwood; Reuters; Sky, UKTV; Unilever, UPC, Virgin Radio, The Walt Disney Company, Warner Bros.

Principal Directors

Tim Julian, Chief Executive
Karen Wise, Managing Director
Simon Oldfield, Director

Date Established

2001

Services

Full service research and consultancy services specialising in the media, entertainment and lifestyle sectors.

Methods of Data Collection

EXEC; FTF; HALL; OBS; PANL; PLACT; POST; VIEW; QUAL; NET

Research Specialities

ADS; BP; BRAND; CHILD; CLOTH; CONF; DM; DRINK; FOOD; HOME; INT; LEIS; MEDIA; PUB; P P; RETL; T C; TELC; TOYS; TRAV

Trade Memberships/Affiliations (Company & Individual)

MRS Member, MRS Company Partner, AQR, ESOMAR

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here