MPG International

Address

18 High Street
Wimbledon
London
SW19 5DX

Telephone

020 8971 0174

Fax

020 8971 0171

E-mail

enquiries@mpgintl.com

Website

www.mpgintl.com

Person to Contact

David Elliott

Statement of Principles

Recognising that research is undertaken with a purpose, MPG International aim to obtain the
information required for developing business plans and making critical decisions.

We operate world-wide in international and domestic markets and have specialised in the business
environment. We have a strong technical marketing base, which enables us to make a significant
contribution to the strategies of our client organisations, fully complementing the needs of marketers
and corporate executives.

Since market research is an investigative process, use MPG International to:
• ensure absolute confidentiality and obtain honest answers
• design the research to help decision making by focussing on the real information needs
• apply statistical techniques to find answers from the data
• utilise an efficient process for testing and project implementation
• international capability – local language and localisation
• wide industry experience to ensure meaningful results
• specialist teams for:
• business to business • media research
• financial sector • web research
• technology sector
• Environmental and CSR – research advisers to UN Environment Programme
Market Media Surveys & Site
Dynamics Reader Profiles satisfaction
Buyer Product Site
Behaviour Positioning Monitoring
Brand Advertiser Brand Site
Measurement Studies Dynamics
Customer Creative: Visual and Visitor
Satisfaction Marketing messages Profiles
Channel SAM Studies Intranet/
Decisions (Subscriber Attention Extranet
Measurement) Surveys
Product design Web Publishing Web
Surveys
Marketing Employee Corporate
Effectiveness Surveys Image
Our consistent growth over more than 20 years of operation reflects our ability to exceed our customers
expectations in all aspects of our service. Our philosophy and research approach is not simply to
provide research results, but to help clients make sense of them; to bring an in-depth understanding of
the culture behind the marketplace and focus on business development.

Principal Directors

David J Elliott, Barbara Lewis

Date Established

1985

Services

Survey design and implementation, International, Marketing consultancy, Data analysis and modelling

Methods of Data Collection

CATI; EXEC; PANL; POST; TELI; FL; QUAL; NET

Research Specialities

ADS; AGR; B B; CHEM; CONS; EMP; ENG; ENRG; ENV; FIN; HLTH; IND; INT; IT; MEDI; MEDIA;
PHAR; PUB; RETL; TELC; TRAN; TRAV

Trade Memberships/Affiliations (Company & Individual)

Chartered Inst. Marketing; ESOMAR; International Advertisers Association