Mystery Shoppers

Address

The 401 Centre

302 Regent Street

London

W1B 3HH

Telephone

0845 166 4605

Fax

0845 166 4606

E-mail

enquiries@mystery-shoppers.co.uk

Website

www.mystery-shoppers.co.uk [http://www.mystery-shoppers.co.uk]

Statement …

Address

The 401 Centre
302 Regent Street
London
W1B 3HH

Telephone

0845 166 4605

Fax

0845 166 4606

E-mail

enquiries@mystery-shoppers.co.uk

Website

www.mystery-shoppers.co.uk

Statement of Principles

We offer all types of mystery customer research – face to face, telephone, email, letter, website
response, competitor and B2B for a wide range of clients including retail, rail, airline, finance, insurers
and local authorities.

Calls can be digitally recorded and supplied embedded in the completed assessment form.
Video mystery shopping is increasingly required by clients and we can offer genuine high quality video
where required.

We’re customer service consultants as much as market researchers, using mystery shopping as a
feedback and diagnostic tool.

We work with clients to create a programme which meets specific objectives such as service
measurement, compliance, benchmarking against a competitor, gathering competitor pricing
information, product testing or monitoring contractor performance.
Our programmes can be more effective than staff training in improving staff performance – at a fraction
of the price.

An example of Some Recent Clients

Age Concern Enterprises Ltd, AIG Insurance, Allen Carr seminars, AXA PPP Healthcare, British Waterways, Childbase, Nurseries, English Heritage, General Dental Council, General Medical Council, Grant Thornton,Hidden Hearing, Jet2.com, Joules Clothing, Lewisham LBC, M6 Toll, Merseytravel, Photobox, Premier Foods, Swinton Insurance, Tommy Hilfiger Stores, Traveline, Unilever, VisitBritain, Wandsworth LBC, WWF

Principal Directors

Paul Grafton
Denise Grafton

Date Established

1991

Services

Mystery Shopping, Consultancy, Benchmarking, Customer Service, Customer Satisfaction, Local Government,
Fieldwork, Retail audits, Web usability research, Consumer

Methods of Data Collection

FTF; POST; TELI; RTAUD; FL; QUAL; NET

Research Specialities

B B; C H; FIN; GLA; INT; LEIS; MYST; RETL; TOUR; TRAN; TRAV

Trade Memberships/Affiliations (Company & Individual)

MRS Company Partner MSPA

 

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