High Street sales jobs suffer slump

The wet summer and the continued pressure on consumer spending has hit sales and jobs on the High Street, according to a report by Confederation of British Industry.

The CBI Distributive Trades Survey says that 60% of respondents said sales in the first half in August were lower than a year ago with just 13% reporting an increase. The resulting balance shows of 46% was worse than anticipated and is the weakest since the survey began in 1983.

The survey also found that a balance of 43% of retailers say that sales are “poor” for the time of year. Meanwhile, the rate growth in selling rise has also dropped back from the previous survey’s 16 year high, although 48% of retailers reported that prise rises are well the long-term average.

The employer’s organisation says that it has been a summer that most retailers “would rather forget” with sharp falls in sales volumes. Ian McCafferty, CBI chief economic adviser, says: “Retail conditions have been extremely tough this simmer, and the wet August has been a further blow. Sadly, no let up is expected as we head into early autumn.”

It is the latest survey to highlight the weakening of the UK economy. Last week, figures from the Office of National Statistics showed the UK economic growth ground to standstill in the first quarter of this year. Although the most recent ONS retail figures show that retail is in recovery.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here