Northcliffe to launch 45 new websites

Northcliffe Media is launching 45 new websites tomorrow as part of its strategy to boost its online presence. The move will bring its total number of sites to 151.

A majority of the new sites will be launched under its “This is” brand, which offer local content to users. It will include sites servicing areas in Nottingham previously catered by the umbrella website ThisisNottingham.co.uk site, created to run alongside the Nottingham Evening Post.

It is believed that the regional publisher, owned by the Daily Mail & General Trust, will look to launch more local sites over the next six months.

Last month, Sean Mahon, director of marketing, announced an expansion of the group’s marketing team with the creation of two new roles (MW August 7).

Northcliffe is looking to hire a trade marketing specialist, who will oversee display and classifieds advertising, and deal directly with advertisers and agencies.

The second position will include responsibility for web analytics and insight, created to beef up the publisher’s understanding of the digital sector.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here