New product of the year: iPlayer BBC

BBC iPlayer allows viewers in the UK who have internet connection to play television programmes from the past seven days and watch them, free of charge, on the website. TV programmes can be downloaded, stored on viewers’ computers for up to 30 days and watched as often as required during that time.

As long as viewers have the latest version of Flash installed on their computers they can stream programmes straight from the BBC iPlayer website. Apple iPhone, iPod touch and Nintendo Wii users have access to a beta version of the BBC iPlayer homepage and can stream TV and radio programmes as long as they are connected to a network.

A parental guidance lock can be set on the site to discourage younger viewers from watching programmes with content their parents consider to be unsuitable.

The BBC hopes that providing high-quality programmes over the internet legally, easily and for no cost will dis courage piracy and illegal downloading. All programme files are checked for viruses before being made available for downloading and have a digital signature added so that the files cannot be tampered with before being downloaded.

Shortlist

BRAND Barclaycard OnePulse
COMPANY Barclaycard
BRAND Birds Eye Omega 3 Fish Fingers
COMPANY Birds Eye Iglo Group
BRAND Heinz Snap Pots
COMPANY HJ Heinz
BRAND Hovis Seed Sensations
COMPANY Hovis
BRAND McCain Rustic Oven Chips
COMPANY McCain Foods
BRAND Nurofen Express
COMPANY Reckitt Benckiser
BRAND The Warners List
COMPANY Warner Bros

Sponsored by Z-CARD

Z-CARD® is the leading PocketMedia® agency in the world. We specialise in providing simple but effective communication solutions for our clients. Our PocketMedia® solutions provide targeted, and concise information in an engaging format which customers keep and most importantly remember.

Our company has grown from providing one innovative product, the Z-CARD®, into an agency which offers a complete range of associated services. We can deliver full PocketMedia® campaigns from the creative concepts through to managing the distribution of your campaign in high traffic sites such as stations and airports. We also offer bespoke products and solutions, so as to engage your customers using creative and memorable formats.

Our online catalogue provides access to the widest range of innovative folded paper products available anywhere.

With 85 offices across Europe and the world we can handle local or international campaigns with equal assurance of quality and value for money. Our clients include 80 of the top 100 world brands and we are proud to be working currently with companies including: Apple, British Airways, COI, Google, Guinness, Nikon, Porsche, Visa etc.

Lander Davidson
Head of Sales
Z-CARD® Ltd
3rd Floor
7-11 St Johns Hill
London
SW11 1TN
T 020 7924 5147
E info-uk@zcard.com
W www.zcard.co.uk
Directors: Liz Love, David Johns, Jo Lloyd
Disciplines:Leading PocketMedia® Agency providing concise messages in targeted and retainable formats.
Established: 1992

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