Mission expects revenues up but profit down

Mission Marketing Group, owner of RLA Group and Bray Leino, expects revenues to increase by about 29% for the full-year but profit to decline.

In a pre-close update ahead of its preliminary results announcement on April 16, the marketing services group adds like for like revenue for the year ended December 31 will be slightly ahead of last year.

Pre-tax profit will be about £7.4m, the group says, down from the £9m registered last year with the group citing restructuring costs and the “deteriorating trading environment” for the dip.

Revenue expectations for the full-year reflect the increasing pressure marketing groups are coming under in the wake of the declining advertising market. The group’s revenue increased 50% to £22.5 million in the first-half of 2008 while pre-tax profit rose 62% to £4.9m in the six months to June 30.

The group, chaired by MP Francis Maude (pictured), says trading so far this year has been “robust” and that it is “well positioned” for this year because of its management of costs and focus on cash generation.

Recent account wins for group agencies include Office of National Statistics and the Royal Mint.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here