Ryanair names UK marketing manager

Low cost airline Ryanair has recruited Laszlo Tamas as its UK sales and marketing manager.

He replaces John Booty, who held the position for five months. It is not known if Booty has a job to go to.

Booty replaced sales Bridget Dowling, who left in January to become marketing chief for Travelodge Ireland.

Tamas is a former sales and marketing manager for Lufthansa and Wizzair and takes up responsibility for sales and marketing activity across Ireland and he will work with airports and tourist bodies.

The airline has just abolished the use of traditional check-in desks at airports and moved the check in service entirely online. Ryanair will now halve check in fees from £10 to £5 per person each flight, other than on promotional offers.

Passengers who arrive at the airport without their own pre-printed check-in boarding card from the internet will be charged £40 (40 euro) for a so-called “boarding card re-issue fee”.

The airline introduced third-party advertising across its site for the first time in February and appointed ad sales house Ad2One to handle its ad sales to help maintain low prices.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here