Only 1% of fundraising complaints about chuggers
Charity direct mail solicited almost five times as many complaints from the public as so-called “chugging”, according to independent body the Fundraising Standards Board (FRSB).
Almost three quarters (74%) of the 26,349 complaints received by charities registered with the FRSB were about direct mail sent through the post, whereas face to face fundraising solicited just 1%.
The 515 charity members received 2,772 complaints about telemarketing and door-to-door fundraising attracted 1,308.
The FRSB says the number of complaints must be considered in context of the 500m number of contacts made by the charities over the year.
The organisation only took 20 of the total complaints through to stage two of its investigation procedures and only one went to full adjudication.
Chairman Colin Lloyd says the report show that the “public does have concerns about fundraising but that members are responding and dealing with complaints “very well.”
The second annual review from the fundraising improvement body is not being compared to the first as the number of organisations has increased and the reporting methods have changed.
