Coverage of the “king of pop”, whose death began to dominate the news agenda from June 26th, together with a price cut in the Carlton region, may have helped The Sun rise 1.48% in June on May to 3,028,302. News International is set to introduce the price drop in northern regions next week.
The Daily Mirror posted a rise of 0.38% for June on May to 1,330,301 but dropped 10.28% for the period January to June year-on-year.
The Daily Star, which has been seeing rising circulation on the back of its 20 pence cover price introduced last year continued to climb, up 3.54% to 8790,457.
The London Evening Standard, now owned by Alexander Lebedev, has decided not to classsify itself as a national title and has not posted a UK National Newspapers ABC figure. It is now reporting as a regional title. Its last national figure saw a 19.9% drop for May on April and the title is still struggling to make headway despite its recent advertising campaigns in the capital.
Telegraph Media Group saw a drop from last month’s uplift driven by the scoop on MP’s expenses. The Daily Telegraph fell 0.12% to 835,419 while The Sunday Telegraph fell back 0.52% to 615,935.
The Guardian saw a reversal in fortune from the previous month and rose 0.12% to 336,034 in June on May. The newspaper is down 4.12% for the six month January to June compared to the same period last year The Times saw a drop of 0.04% to 590,900 for the month while The Independent continued to slump with a circulation down 1.96% month on month to 200,399 and 15.83% year-on-year.
The Financial Times, which recently launched an advertisement featuring US President Barack Obama under its “We live in Financial Times” strapline, posted a 0.26% rise for June to 411,998 but dropped 6.19% period-on-period.
The mid-market titles both saw rises with the Daily Mail up 0.21% to 2,201,088 and the Daily Express up 1.36% up 729,507.
In the Sunday market the News of the World, currently the focus of much media scrutiny due to revelations over phone hacking, saw a rise of 3.22% to 3,018,187. It’s down 6.65%for the six months January to June year-on-year.
The Observer saw a rise of 1.1% to 409,970 and The Sunday Times jumped 1.33% to 1,210,352.