The toys are aimed at promoting the protection of wild animal around the world. A percentage of the toy sales will be donated to a number of charity partners including World Land Trust, Born Free Foundation and Marine Conservation Society.
WFCA designed the Save Our Friends e-commerce website to showcase the toys and their brand identities Ocean Friends, Polar Friends, African Friends and Rainforest Friends.
Lockhard Conservation Toys is a British company founded on bringing attention the conservation of wild animals in their natural environment. It has relationships with non-competing charities throughout the world to provide financial support and a platform from which they can provide information to a wider audience of their work and cause.
WFCA works with clients including Budgens, Western Union, Toys R Us and HSBC.