Facebook revises privacy policy

Facebook will give users greater control over information given to third-party applications following pressure from the Privacy Commissioner of Canada.


Specific changes include an update on Facebook’s privacy policy to give better clarity on subjects such as reasons for the collection of date of birth and how its advertising programme works. It will also be encouraging users to review their privacy settings to make sure the default selections reflect their preferences.

The social network will also introduce a new model for third-party apps that will require applications to specify the categories of information they wish to access and obtain express consent from the user before any data is shared.

Elliot Schrage, VP of global communications and public policy at Facebook, said, “We believe these changes are not only great for our users and address all of the Commissioners’ outstanding concerns, but also set a new standard for the industry.”

Work on the changes to the platform will start immediately, although Facebook said some changes may take a while before they’re visible to users.

This story first appeared on newmediaage.co.uk

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here