Tory Party launches online campaigning network

The Conservative Party has launched an online network for its supporters to help them become more involved in campaign activity ahead of next year’s General Election.

David Cameron
David Cameron

MyConservatives.com, which went live today (2 October), encourages users to create personal profiles, select individual and multiple campaigns to support and promote, as well help raise funds for candidates. Members can also connect with others to co-ordinate campaigning activity, such as door-knocking and canvassing.

The Conservative Party is looking to replicate the role online played in the election of Barack Obama as US President last year.

Party leader David Cameron said, “MyConservatives is a first in UK politics and probably the most advanced party political campaigning network of its kind outside America. Although the General Election is still likely to be months away, the campaign to gear up our supporters and give them simple-to-use tools to make campaigning easier is already underway and MyConservatives represents a big part of that.”

The site was developed by digital agency LBi and overseen by the Conservatives’ online head Rishi Saha.

To visit the NMA website click here

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here