Apple profits boosted by iPhone and Mac sales

Apple has seen a surge in profit as sales for its iPhones and computers reached a quarterly high.

iphone

The technology company has recorded a net profit rise of 47% to $1.67bn (£1bn) in the three months to 26 September, compared to the corresponding 2008 period. Sales also rose 25% to $9.87bn (£6bn).

Computer sales lifted 17%, with the company selling over three million Macs – a 19% rise on the same period a year ago.

Apple also sold 7.4 million iPhones, which was a 7% rise on last year, while sales for iPods fell by 8%.

Meanwhile, Orange and Vodafone have sealed deals to sell iPhones in the UK, as O2’s exclusive contract to sell the phones nears an end.

In the latest SuperBrands CoolBrands survey the iPhone unseated luxury car marque Aston Martin from the top spot which it had held for three years.

Apple dominated this year with three of the top five spots held by the iPhone (1), iPod (4) and the technology giant’s parent brand in the third spot.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here