Absolute Radio launches iTunes tagging service

Absolute Radio has launched a service for listeners which will allow them to ‘tag’ songs they hear on the station, find out what the track is called and who it’s by and then purchase it through the iTunes store.

The digital player’s nano version now features a built-in FM radio with iTunes Tagging and when users hear a song they like on Absolute Radio on 105.8FM in London, they can now tag it, and then preview and purchase that song when they next log on to iTunes.

Absolute Radio DJ Christian O’Connell said, “Never again will people face the humiliation of trying to sing a song to their friends that they don’t know the name of. We can all be clued up music experts at the touch of a button and the new tagging service is such a simple but genius idea.

“You can tag songs on the go then put off doing boring jobs at the weekend by creating a playlist of your favourites and downloading the tracks you like,” added O’Connell.

Absolute Radio partnered with Unique Interactive, part of UBC Media, and Jump2Go for the initiative.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here