AOL names David Shing European marketing chief

AOL has appointed David Shing has head of media and marketing for AOL Europe, as the company continues its strategic restructure.

David Shing, head of media and marketing at AOL Europe
David Shing, head of media and marketing at AOL Europe

Shing, who joined the internet giant in 2007, moves up from being European marketing director, and will report in to AOL Europe head Kate Burns.

He is responsible for driving the company’s marketing strategy across the continent, as well as expanding its consumer offering.

Burns said, “We are building differentiated interactive and original content experiences for consumers and David will play a key role in leading our drive to become the largest scaled player in world-class, technology-driven content platforms.”

The move comes a week after AOL appointed Andrew Moore as its new head of agency sales, Toby Morris as head of premium sales and Robert Blake as head of performance sales.

All appointments come as AOL continues to restructure its business following its spin-off from parent company Time Warner last year.

This story first appeared on

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here