Kylie and Sienna star in Breakthrough Breast Cancer ads
Rosie BakerKylie Minogue, Sienna Miller and Claudia Schiffer are to star in a campaign by Breakthrough Breast Cancer to launch Fashion Targets Breast Cancer 2010.
Kylie Minogue, Sienna Miller and Claudia Schiffer are to star in a campaign by Breakthrough Breast Cancer to launch Fashion Targets Breast Cancer 2010.
Endemol is to launch a global business to develop its properties across multiple platforms, headed by newly appointed CEO Oliver Gers.
Essex shopping centre Lakeside launches a spring campaign focussing on the line “feel good shopping” today (29 March).
News International’s introduction of a pay wall for the Times’ and The Sunday Times’ content online is part of a strategy to “super serve” valued readers and to secure a viable financial future.
Chinese manufacturer Geely has signed a deal to buy Volvo from US firm Ford for $1.8bn (£1.2bn).
The Conservative Party is ramping up its campaign efforts with a series of posters attacking Prime Minister Gordon Brown, while Labour has taken the unusual step of asking supporters to create its new advertisement.
Eon is launching a multi-channel campaign that asks the question: “Why on earth would an energy company want me to use less energy?”.
Moneysupermarket, McDonald’s and Microsoft are among brands backing Race Online 2012, a scheme headed by the Government’s Digital Inclusion Champion Martha Lane Fox to get 10m people online by 2012.
Tate, owner of the Tate branded art galleries, has appointed former Guardian News & Media (GNM) marketing director Marc Sands to the position of director, audiences and media.
The Government needs to launch an “extensive” marketing campaign to publicise its plans to switch to digital radio by 2015 or face a public backlash, according to peers.
Mercedes-Benz UK has appointed its sales director Simon Oldfield to managing director customer services group.
The Government is planning a loyalty scheme to support its Change4Life initiative that will involve local authorities, NHS Trusts, at least two major supermarket chains and, in some cases Premiership football clubs. It is set to be trialled soon.
Pernod Ricard rum brand Malibu will launch the latest phase of its campaign targeting 18-24 year olds in the UK, airing Radio Maliboom across TV and radio channels next week.
Financial advisers are to be banned from receiving commission on the investment products they sell in a bid to “boost confidence and trust” in the retail investment market, the City watchdog has announced.
The alcoholic drinks sector has traditionally been dominated by men. On and off trade, men have preoccupied the minds of innovators and marketers in the industry. However, it seems that drinks makers are waking up to the fact that there is an untapped opportunity to grow their business by serving female drinkers better.