Apple names iPad UK launch date

Apple has revealed that the UK launch date for the iPad will be 28 May and will cost between £429 and £699, depending on the model.

iPad
iPad

The handheld device will be available in the UK, Australia, Canada, France, Germany, Italy, Japan, Spain and Switzerland on that day. Customers will be able to pre-order the models from Apple’s online from Monday (10 May).

Since its US launch last month, Apple has sold over one million iPads and customers have downloaded over 12 million apps from the App Store, as well as over 1.5 million ebooks from the new iBookstore.

In the UK, the iPad will be available in the UK for suggested retail prices of between £429 to £599, depending on memory capacity for the Wi-Fi models.

3G models will cost more, starting from £529 and going up to £699, depending on memory capacity.

The iPad will be sold through the Apple Store and from networks including Orange, Vodafone and O2.

The iBooks app for iPad including Apple’s iBookstore will be available as a free download from the App Store on 28 May.

Apple plans to release iPad in Austria, Belgium, Hong Kong, Ireland, Luxembourg, Mexico, Netherlands, New Zealand and Singapore in July. Apple will announce availability; local pricing and pre-order plans for these nine additional countries at a later date.

Last week, magazine industry experts at the PPA Annual Conference were warned that while the Apple iPad may offer a host of publishing opportunities, these may come with strings attached.

Apple says developers are already creating exciting new apps designed for iPad that take advantage of its multi-touch interface, large screen and high-quality graphics. Apple recently unveiled its latest software update, which includes a mobile advertising platform called iAd.

Apple announced the launch of the iPad in January. Since then, media companies have been launching compatible app formats for the new touchscreen device.

Meanwhile, Nokia has announced that it has filed a complaint against Apple with the Federal District Court in the Western District of Wisconsin, alleging that Apple iPhone and iPad 3G products infringe five important Nokia patents.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here