Associated consolidates Daily Mail and MoS ad accounts into M&C Saatchi

Associated Newspapers has consolidated the ad accounts for the Daily Mail and the Mail on Sunday into M&C Saatchi, the incumbent on the Daily Mail. BBH, the incumbent on Mail on Sunday loses out.

The Mail
The Mail

The move, which took place without a pitch was led by Roland Agambar, who joined Associated Newspapers last year to act as chief marketing officer across both titles, in a newly-created role. Agambar was previously head of marketing at The Sun and News of the World.

This story first appeared on pitch

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