Gfk names head of NOP research panels

Global market information and insight company GfK has appointed Julia Beaver as head of GfK NOP research panels.

Julia Beaver
Julia Beaver

The role is devised to provide leadership and strategic direction to the research panels team, both commercially and operationally.

Beaver joins from GfK Financial where she held the position of deputy MD and was involved in the management of the financial services division. She has previously run GfK’s large, multi-client financial research survey (FRS).

Phyllis Macfarlane, chairman of GfK NOP, says: “Julia has a proven track record at GfK, and her extensive knowledge and experience with the Financial Research Survey will provide new ideas and sound management. Her connections to other areas of the GfK Group will also provide greater opportunities for cross-sector development, plus help our operations to become even more integrated.”

Beaver says, “I am looking forward to taking advantage of the wealth of information we have in research panels. There are also exciting opportunities for greater collaboration with our market specialist colleagues around GfK that will put us in a position to better understand our clients’ needs. This allows us to develop new products and services that respond to their ever-changing demands.”

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here