HMV goes digital
Rosie BakerHMV has launched its music download service HMVDigital in a bid to rival iTunes.
Month: July 2010
Sky Broadband ties up with C4 films
Branwell JohnsonSky Broadband is to be the new sponsor of film programming on the Channel 4 Network.
Express owner buys Channel 5
Joe FernandezUpdate: Richard Desmond, owner of the Daily Express, has signed a deal to acquire Five for £103.5m .
LoveFilm calls DM pitch
Branwell JohnsonLovefilm, the postal DVD rental service, is reviewing its direct marketing requirements.
McDonald’s profits boosted by marketing and innovation
Joe FernandezMcDonald’s has reported a 15% rise in profits for its second quarter, attributing its recent marketing and design changes for playing a key role.
Club 18-30 targets holidaymakers with magazine
Rosie BakerClub 18-30, the clubbing holiday tour operator, has launched a customer magazine called Free to reflect its “evolving identity”.
LG boosts F1 tie-ups with Red Bull deal
Joe FernandezLG Electronics has signed a deal to become a team and technology Partner to Red Bull Racing in the FIA Formula One World Championship.
Marketing leaders need common sense and humility to get brand love
Lucy HandleyMarketing Week’s Lucy Handley gives her thoughts on what makes a great marketing leader after speaking to some of the UK’s biggest brand chiefs for her feature on marketing leadership. Thinking about the customer, having a good head for figures and focusing on insight and single-minded propositions are the ways marketers get to the top. […]
GSK names Lucozade global innovation director
Rosie BakerGlaxoSmithKline (GSK) has appointed Ash Tailor, former director of global marketing excellence for its consumer healthcare division, to head up global innovation for Lucozade.
Telextext Holidays beefs up management team
Branwell JohnsonTeletext Holidays has recruited Ben Harper to the new position of commercial director.
Britvic sees World Cup sales boost
Joe FernandezBritvic has reported a 16.2% increase in profits in its third quarter results, boosted by the World Cup.
Martha Stewart magazine reaches UK
Rosie BakerLifestyle guru Martha Stewart’s magazine is set to launch on UK shores.
EA Sports nets Premier League deal
Russell ParsonsEA Sports has signed a deal to become the Premier League’s first official technology partner.
Consumers anxious about their diets
Joe FernandezConsumers are most concerned about the amount of salt, fat and sugar in their foods according to the Food Standards Agency’s (FSA) latest tracker survey.
Meek replaces Huggers as Project Canvas chairman
Jessica DaviesKip Meek is the new non-executive chariman of Project Canvas, the IPTV joint venture between the BBC, ITV, Channel 4, BT, TalkTalk and Arqiva.