The outdoor campaign sees Microsoft buy Ocean Outdoor’s “Westfield domination” package.
The campaign begins today (25 October) and lasts for two weeks, Windows Phone 7 branding will takeover five screens and three static sites at the shopping cenre.
The campaign is part of Microsoft’s $400 million (£250m) spend on promoting the Windows Phone 7 handsets.
The brand is the main sponsor of the London Film Festival and showcased its Windows Phone 7 Seven Second Movie Challenge at Westfield London over the weekend.
Westfield London, based in White City, attracted over 23 million shoppers last year, with an estimated spending power of nearing £1billion.