Wells, who moves up from being senior VP for digital, will now be responsible for the strategic growth of the company’s digital assets and identifying new partnerships and distribution channels.
He will report to Zach Horowitz, president and chief operating officer at Universal Music Group, and Max Hole, chief operating officer of Universal Music Group International.
“Through this new position, we’ve created a more comprehensive, integrated approach to implementing our digital strategy on a global scale,” says Horowitz.
“This will maximise value for our artists and business partners, while helping to catalyse the next stage of growth for our company in this area. It will enable us to be even more nimble, innovative and user-friendly,” he adds.
Wells joined Universal Music Group in 2000 as division director for digital services at Universal Music UK. He was promoted to president for digital for Universal Music Group International in 2006.
This story first appeared on newmediaage.co.uk