Why not use the holiday break to think about entering the awards that really matter to marketers, the Marketing Week Engage Awards 2011? The Engage Awards evening this year proved a dazzling opportunity to celebrate the best ideas, innovation and inspiration in marketing and we intend the 2011 event to be even more exciting. Click […]
Refresh your memory of some of the stories of the year with a glance at Marketing Week’s Top 10 of 2010. From Marmite to Taco Bell, Charmin to Gillette these are the brand stories that had readers delighted and astonished. 1. Marmite brings British National Party to its knees 2. Diet Coke teams up with […]
O2 took home the Brand Innovation prize at the 2010 Marketing Week Engage Awards for its new O2 Money proposition. Marketing director Sally Cowdry explains that the next stage is to incorporate O2 Money services with Near Field Communication technology.