Tennent’s pushes role in founding of T in the Park music festival

Tennent’s lager is focusing on its founding of the T in the Park Scottish music festival for its latest TV ad.

Edinburgh-based agency Newhaven created the 30 second TV spot that breaks this week and is supported by digital and outdoor creatives.

The ad is being complemented by a “Crank It Up” Facebook competition, where visitors can win T in the Park tickets.