Premier Food axes COO role in latest restructure
Rosie BakerPremier Foods’ new CEO Michael Clarke has restructured the senior management team with the addition of managing directors for its grocery and bakery divisions.
Month: October 2011
Match.com launches free Facebook dating app
Lara O'ReillyMatch.com has launched its first Facebook dating app as it looks to maintain its position at the top of the UK paid-for dating market, against growing competition from rivals.
Blockbuster introduces 99p rentals
Rosie BakerBlockbuster is introducing 99p per night DVD rentals in a bid to revive its high street film rental business in the face of increasing online competition.
Independent overhauls digital properties
Ronan ShieldsThe Independent has overhauled its digital portfolio with the relaunch of its website and the launch of a premium iPad app, in a bid to diversify its revenue streams and bolster its global presence. Read the full article here.
Morrisons relaunches Christmas loyalty promo and plots January deals
Rosie BakerMorrisons is relaunching its Christmas savings scheme to help customers with the cost of Christmas ahead of a host of January promotions.
DM and social: time to stop thinking tribally
Russell ParsonsDigital marketing, in particular social media, is often set against direct marketing as if marketers have to make a choice between what many see as the old and the new. But far from it being a case of never the twain, there is more common ground between the two channels than their respective cheerleaders would […]
Strong digital growth spurs Interpublic to defy analysts’ predictions
Seb JosephInterpublic Group of Companies has reported a 11% rise in third quarter revenue, thanks in large part to the company’s growing digital offering.
YouView loses marketing and PR team
Jessica DaviesYouView has made its marketing and PR team redundant only months ahead of its pledged launch. Read the full story here.
Groupon launches first UK TV ad
Lara O'ReillyGroupon has launched its first UK television ad campaign as it looks to attract new customers and partners ahead of its forthcoming IPO.
John Lewis to push “Made in UK”
Rosie BakerJohn Lewis is the latest UK brand to highlight its British heritage in a bid to tap into the nation’s patriotism in the run up to the Olympics and show UK consumers that it is supporting the UK economy.
Nationwide to feature in Coronation Street
Branwell JohnsonITV has signed its first product placement deal for a peak-time show with an agreement between Coronation Street and Nationwide Building Society.
José Mourinho fronts global Henderson campaign
Russell ParsonsAsset manager Henderson Global Investors has become the latest brand to call on the “special” talents of Real Madrid manager José Mourinho.
Npower slapped with £2m fine for mishandling complaints
Lara O'ReillyNpower has been fined £2m by energy regulator Ofgem for mishandling customer complaints.
ZTE drafts in Professor Green for UK push
Russell ParsonsChinese mobile company ZTE, the world’s fourth biggest handset maker by volume, is to launch a major UK push as it looks to grab a share of the fiercely competitive handset market.
Tesco’s beauty hall
Marketing WeekRosie Baker is Marketing Week’s specialist on sustainability and retail.