Heinz HP partners with Movember
Heinz is to launch a limited edition bottle of HP Sauce to support the annual men’s health awareness campaign Movember.
HP has removed the Houses of Parliament image from its packaging for the first time in its long history, replacing it with a gentleman wearing a Bowler hat and a handlebar moustache.
It also includes the call to action: “Men of Britain: Grow your Mo”.
The annual Movember campaign encourages men to grow moustaches (“mo”) throughout November to raise awareness and funds for prostate and testicular cancer.
Heinz is also running a Facebook campaign asking fans to upload pictures of their mo growing efforts to find the “HP Face of Movember”.