Apple to launch TVs
Apple is developing a connected TV that responds to voice and motion control, according to reports. Read full article here.
Apple is developing a connected TV that responds to voice and motion control, according to reports. Read full article here.
Sainsbury’s is looking to bolster its local credentials with a partnership with Bauer Media that will see bespoke Christmas pantomime themed radio campaigns run on air and online.
McCoy’s is to become the title sponsor of the Premier League of Darts, the crisp brand’s first ever event sponsorship deal.
Kraft, which owns food brands including Cadbury Dairy Milk, Philadelphia and Oreo, is developing a community health programme in Birmingham and the West Midlands.
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.