Irish company appoints former TUI marketer

Former TUI UK lead marketer Tim Williamson has taken the role of CEO at Irish tour operator The Travel Department.

The Travel Department

Williamson will overhaul the company’s digital marketing strategy as priority and is looking to appoint a suitable agency.

The Travel Department offers escorted tour holidays and already has websites in the UK, China and the United States.

Williamson previously held the board level role of customer director at TUI UK, overseeing the First Choice and Thomson Holidays brands. He has also held the position of marketing and product director.

He most recently ran the project team setting up the new outbound tourism business for TUI in China.

Williamson says: “The Travel Department is already a strong business and is growing in a number of different marketplaces. It entered the UK market in 2008 and it now accounts for 20% of all sales, but I believe there is a real opportunity to further develop the business and one of my first tasks will be to hire a top of the range e-marketing agency to develop a more personalised approach to our current marketing activities.”

Former TUI managing director of the specialist and emerging markets division Richard Prosser is taking a non-executive director role. Founder and current CEO Bob Haugh will take on the role of chairman, allowing him to focus on strategy, innovation and new markets.

The company currently offer more than 250 itineraries for escorted holidays to 55 countries worldwide with the largest destinations being Italy, France, Spain & China.

Many of the tours are themed and include cruises, walking holidays and wine and garden tours.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here