Does marketing need a rebrand? Follow the debate here
Read our Storify on the reaction to the notion that marketing “needs rebranding”.
This week’s cover feature on how brands are fighting to overcome the negative perception of marketing has stirred a heated debate on MarketingWeek.co.uk and the @MarketingWeekEd Twitter stream on whether marketing itself needs rebranding. Follow the discussion as it happened via our Storify and join in the conversation.
Does marketing need a rebrand? Follow the reaction on Storify here