Rooney vows to make it count against Ukraine in Nike ad

Nike is capitalising on brand ambassador Wayne Rooney’s eagerly anticipated first match at this year’s European Championship football tournament with a TV spot, a move that comes ahead of the England team’s crucial clash against Ukraine tonight (19 June).

http://www.youtube.com/watch?v=jvTv_oatLA0

The ad features a close-up of the Manchester United striker as a soundtrack of commentators mentioning some of his goals play over it. The camera zooms in to focus on Rooney’s eyes as he looks into the camera as one of the voices says: “Look in the mirror and ask yourself what you did for your country tonight.”

The spot is part of the Nike’s My Time is Now campaign, which launched during the Champions League final last month.

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