Our experts touch on global consistency of data interrogation, the value of mobile gathered data, social media mining and more. They include head of global insight at Just Eat Paul Cook, global head of data and analysis for Zurich Simon Kaffel, deputy director of fundraising at Barnardo’s Harpreet Kondel, head of data strategy at British Gas Business Shaun Pitman and head of marketing and commercial strategy for Royal Mail Ben Rhodes,

The interviewees are all judges for Marketing Week’s Data Strategy Awards 2013. The awards night takes place on 7 February and will be a fantastic opportunity to benchmark against your peers, network and have a roof-raising party. There are some tables still available and you can find out more here.

See part 1 here