Gil Zamora, an FBI trained criminal sketch artist was tasked to sketch women based on two different descriptions – one the way they perceive themselves, and the other the way a stranger describes them.
The aim is to make women realise they are their own harshest critic and are often viewed differently by others.
The brand conducted the social experiment to prove that women are more beautiful than they think. It claims only 4 per cent of women believe they are beautiful.
Dove, owned by Unilever, is also inviting women to discuss the issue on Twitter using the hashtag #wearebeautiful.
The US campaign was created by Ogilvy Brazil.