Share a Coke campaign moves to TV
Coca-Cola has unveiled a TV ad to support its biggest ever UK summer marketing campaign that sees it swap its branding with consumers’ names on millions of drinks bottles around the country.
https://www.youtube.com/watch?v=Lfin6h5kIhk
The ads will air from 11 May and see five teenagers explain who they would most like to “Share a Coke” with and why.
It was created by Leo Burnett.