Month: November 2013

The Marketing Week

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Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.

Making sense of the ‘internet of customers’

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The online industry is awash with vacant sayings espoused by those out to make a quick buck, and ‘the internet of customers’ sounds like just another one of those. But Salesforce CEO Marc Benioff might actually be on to something with his newly coined term.

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