Demand for marketers on the rise

Demand for marketers is increasing, with job ads for marketing professionals rising 8 per cent in the second quarter, according to a report.

Marketers training

Recruitment consultancy Robert Walters’s UK jobs index tracks vacancies posted online. It found that the number of roles being advertised rose compared to last year and the prior quarter, with 6 per cent more ads in the second quarter than the first.

The Midlands saw the biggest growth, with 15 per cent more roles being advertised than in the second quarter of 2013. In London, job ads were up 8 per cent year on year.

Tim Gilbert, director of marketing recruitment at Robert Walters UK, says the results reflect rising investment and “an appetite” to hire marketers to help boost growth. In particular there is growing demand for digital marketers, he adds.

“While many employers have embraced the digital revolution, up-skilling staff or making new hires, the flow of digital marketing vacancies shows no sign of abating. Among discerning employers, the focus will be on recruiting for highly specialist or niche digital marketing roles to build up fresh layers of expertise,” says Gilbert.

Hide Comments1 Show Comment
Comments
Trackbacks

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here