The supermarkets have to step up their ecommerce game after Amazon & Morrisons deal
Amazon is moving into the grocery retail market via a partnership with Morrisons, forcing rival supermarkets to reassess their online capabilities.
Morrisons CEO David Potts says buzz is returning to the ‘underdog’ brand after Christmas success
Thomas HobbsAfter reporting its first positive sales in well over a year, Morrisons’ CEO David Potts has told Marketing Week that the big four supermarket is starting to see positive results from its brand development strategy and is standing out from rivals due to its in-store food making capabilities.
Amazon shows off future drone delivery service in ad starring Jeremy Clarkson
Thomas HobbsAmazon has unveiled a new ad starring former Top Gear host Jeremy Clarkson as it promotes its upcoming ‘Prime Air’ drone delivery service.
Amazon expands online grocery offering with trial in London and Birmingham
Sarah VizardAmazon is expanding its online grocery service in the UK to include frozen and chilled products as it ups competition with the supermarkets in the ecommerce space.
How the role of content is changing in 2024
Marketing Week PartnerThe rules of content marketing are evolving faster than ever – here’s why.
Unilever CEO: More focused business is delivering ‘improved’ growth
Niamh CarrollUnilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s invests in marketing capability and agency relationships as it eyes growth
Molly InnesSainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
What great customer experience looks like in financial services
Marketing Week ReportersThe sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.