EatFirst is creating the first ‘online-only’ restaurant
EatFirst is aiming to replicate the success of ecommerce brands such as Asos in the food industry with the launch of an online-only restaurant.
EatFirst is aiming to replicate the success of ecommerce brands such as Asos in the food industry with the launch of an online-only restaurant.
Food delivery service Deliveroo has unveiled a colourful rebrand as it aims to improve its public perception and stand out on the global stage.
As Just Eat launches its “industry-first” group ordering service on Apple TV, the brand’s UK marketing director Ben Carter tells Marketing Week how it plans to become part of customers’ everyday lives.
Head of global insight for Just Eat Paul Cook argues that companies are sitting on plenty of data but allowing marketers day-to-day access is not necessarily a priority and this must change.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the impact of marketing budgets being cut to the value of longevity, it’s been a busy week. Here is my take.
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?