5 reasons why you should enter the Masters of Marketing awards

The Masters of Marketing are back this year celebrating the best of the marketing industry. Here, we offer a few reasons on why you should enter.

Masters of Marketing

Marketing Week is proud to be behind the Masters of Marketing this year. With 36 categories judged by some of the biggest names in marketing, it is unique among marketing awards in its scope and prestige.

Here’s why you should enter.

Be part of the UK’s biggest celebration of marketing

Marketing Week is the only UK title that covers everything in marketing from strategy through to execution and Marketing Week’s Masters of Marketing are the only awards  to do the same. From the strategic challenge of digital disruption and transformation, to the societal and business challenge of increasing diversity in your team and output; from boardroom demands to extract more from less to the challenge of building a winning marketing team; from newer tools such as programmatic to the still essential but often uncelebrated ‘traditional’ media such as email and outdoor – it’s all there, in one awards.

We understand all that brands and marketers do, are and have the potential to be and will celebrate that in October and beyond.

Be recognised and seen by the marketers that matter

Our jury is as varied as the categories they will judge. It is made up of CMOs at global brands (Santander’s Keith Moor and Disney’s Anna Hill), chief brand officers and directors (BT’s Zaid Al-Qassab and Hiscox’s Annabel Venner), managing directors (News UK’s Chris Duncan) and heads of culture and entertainment, ecommerce and digital marketing (Diageo’s Leila Fataar, The Outnet’s Louis Badcock and Lego’s Sara Holt) covering all corners of marketing.

All experienced, skilled and keen to cast their eye over the best of what’s out there.

Masters of Marketing
The Masters of Marketing will celebrate the winners at an awards ceremony on 3 October

Help boost marketing’s influence in the boardroom

New to The Masters this year, is the CEO Award, which will be judged by Direct Line CEO Paul Geddes and Comres CEO Simon Carter, with further judges to be confirmed. Marketers often bemoan the fact that their work is not appreciated, that they lack influence. This award will put work in front of CEOs, who will then determine what demonstrates the right mix of commercial nous, strategic savvy and executional excellence.

Be a case study for best practice in the UK’s most authoritative marketing title

People can learn as much from what has gone right as much as they can from cautionary tales. When it comes to marketing that has been exalted to award-winning status, marketers want to know what the strategic thinking underpinning everything was, how they worked with partners and, most importantly, what success looked like.

That’s why Marketing Week won’t stop at announcing the shortlist and those deemed masters in their field – we will discuss, dissect and determine what made them the best of the best, as told by the people behind the work, projects or initiatives, to the hundreds of thousands of people that engage with Marketing Week across all our channels.

Be central to the UK’s biggest marketing conference

The Master’s do not exist in isolation. The awards ceremony takes place on 3 October and will kick off this year’s Festival of Marketing. The work of the winning people and brands will be displayed at The Festival in an interactive video installation across both days (4 and 5 October).

For more information on Marketing Week’s Masters of Marketing and to enter go to www.themastersofmarketingawards.com

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