In this webinar, RedEye’s CCO Matthew Kelleher and head of insight Vasudha Khandeparkar will look at:
- Predictive models that follow the entire customer journey, including likelihood to purchase or unsubscribe
- How Footasylum utilised the models and the results they saw
- How predictive analytics unlocks the 60% of your marketing automation capability currently sitting dormant.
Join us on Wednesday 18 July at 3pm GMT.