Marketing Week Masters Awards 2018: The specials winners

Congratulations to all the winners of the Marketing Week Masters Awards.


The Marketing Week Masters Awards took place at London’s Tobacco Dock this evening (9 October). The biggest of their kind in the UK, the awards cover everything in marketing from strategy through to execution.

From the strategic challenge of digital disruption and transformation, to the societal and business challenge of increasing diversity in your team and output; from boardroom demands to extract more from less, to the challenge of building a winning marketing team – it’s all there.

Click below to see the winners of the sector awards and the channel winners.

Masters of Marketing Awards 2018: The channel winners
Masters of Marketing Awards 2018: The sector winners

Grand Prix

Winning brand: Bodyform
Project name: #bloodnormal
Entering agency: AMV BBDO

Brand of the Year – sponsored by YouGov


Winning brand: Asos

Visionary Marketer of the Year – sponsored by MiQ

Sara Bennison

Sara Bennison
CMO and executive committee member
Nationwide Building Society

Rising Star of the Year

Winner: Philippa Neath
Marshall Amplification

Highly commended: Abby Whitchurch
Virgin Atlantic

Highly commended: Georgia Yexley

Agency of the Year – sponsored by Oystercatchers


Best Use of a Small Budget


Winning brand: BCLP
Project name: We can’t tell your fortune…

Brand Innovation


Winning brand: Boxt
Project name: Zone

Brand Purpose

Winning brand: Bodyform
Project name: #bloodnormal
Entering agency: AMV BBDO

Highly commended: Whirlpool 
Project name: Care Counts

Customer Experience


Winning brand: Vodafone UK
Project name: Vodafone TOBi Sales Chatbot
Entering agency: MMT Digital

Digital Transformation

Gym Group

Winning brand: The Gym Group
Project name: Transforming the next-gen gym company
Entering agency: Rufus Leonard

Diversity and Inclusion Champion

Winning brand: Nationwide
Project name: Voices
Entering agency: VCCP

Marketing Team of the Year


Aldi UK

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