Marketing Academy Fellowship open for applications

The free nine-month programme is aimed at developing senior marketers into senior management and board positions.

The Marketing Academy

Applications are open for the Marketing Academy Fellowship, a free nine-month programme aimed at developing senior marketers into senior management.

The coaching and learning programme, developed in partnership with McKinsey & Company, consists of three residential events covering the skills and leadership capabilities required to become a CEO and sit on a board.

Highlights include a ‘CMO to CEO’ leadership element led by leadership expert and Marketing Week columnist Thomas Barta, and a day of media training provided by Freuds. Executive coaching by Wisdom 8 and sessions with high profile board directors are also included.

There are 86 alumni of the Fellowship and a number of marketers have been promoted to management or board positions since completing the programme. Notable alumni include Carol Welch, now managing director of Odeon, Craig Inglis, now customer director and board member of John Lewis & Partners and Otto Rosenberger who is now chief operating officer at Iglu.com.

READ MORE: Odeon’s MD on making the cinema experience relevant for the Netflix generation

Places will be awarded to a maximum of 20 CMOs and marketing leaders. It requires a commitment of 12 days between January and September 2019. Applications are open now until 4 November.

To find out more or to apply for a place on the programme, visit www.themarketingacademy.org.uk/the-fellowship

Marketing Week is a founding partner of The Marketing Academy. The Fellowship is sponsored by Facebook and Microsoft.

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