5 killer stats to start your week
We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.
https://vimeo.com/216506030
We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.
https://vimeo.com/216506030
Businesses frequently use the term, but what does it actually entail and who should be responsible for its execution?
Employer branding is as vital as your consumer marketing to attract and retain a talented, diverse workforce.
Marketing Week rounds up some of the best marketing campaigns of 2016 – from the most effective and most notable to those that took a forward-thinking approach to digital and new technology.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Nestlé declaring “growth is back” to two brands hiring their first CMOs, it’s been a busy week. Here is my take.
The CMA’s analysis into loyalty pricing is still ongoing, but it says it is “unlikely” to conclude that supermarkets are unfairly inflating non-loyalty pricing to make their member pricing appear more attractive.
Oatly CEO’s told investors it would refocus on its “reason for being” and be “slightly less self-indulgent” in how it uses its brand voice.
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation to public perceptions.