Abbey moves ad account to WCRS

Abbey has moved its £22m advertising account to WCRS, following a three-way pitch against Lowe and incumbent TBWA/London.

Abbey has moved its &£22m advertising account to WCRS, following a three-way pitch against Lowe and incumbent TBWA/London. The decision is TBWA’s second loss in two weeks – it lost the &£20m News Group account last week.

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