Recommended

BUDFACUP-Logo-2014_304

Budweiser mulls FA Cup ties

Seb Joseph

Budweiser is locked in last-minute discussions with the Football Association (FA) on whether to renew its multi-million pound deal when it expires at the end of the season, although industry insiders say the brewer is unlikely to continue in favour of more cost-effective sponsorship initiatives.

Comments

    Leave a comment