Adidas promotes UK head
Adidas has promoted UK head of non- athletic promotions Gary Aspden to head of global entertainment promotions.
Adidas has promoted UK head of non- athletic promotions Gary Aspden to head of global entertainment promotions.
Hachette Filipacchi UK has appointed Cath Ware to be the commercial director for central sales, as part of a restructure of its ad team under the recently appointed sales director Tim Kirkman…
Unilever Frozen Food & Ice Cream is relaunching Eighties favourite Funny Foot. The foot-shaped lolly will come in strawberry and vanilla flavour, but the relaunched version will have a dipped-chocolate big toe.
Poulter Partners has been appointed by the National Bingo Game Association to develop a &£1.5m national sales promotion for the UK’s largest bingo prize draw, which will also be supported by a &£1.1m ad campaign created by DFGW.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.