Advertisers line up for BT’s ITTV

MEDIA Campaign for Media Choice has been launched by cable companies opposing BSkyB’s recent programme deals with TeleWest and Nynex.

MEDIA

Campaign for Media Choice has been launched by cable companies opposing BSkyB’s recent programme deals with TeleWest and Nynex. The new alliance opposes what cable claims is BSkyB’s abuse of its satellite TV monopoly…

…The cable industry has unveiled a Cable Hotline to put potential customers directly in touch with the local cable company enabling connection by a single telephone call.

Aegis Group has appointed Pat Doble group marketing director of Carat. She was global brands development director at United Distillers.

The EU Council of Ministers is considering softening the tough approach to TV quotas in the European Commission’s redrafting of the European broadcasting directive.

Younger viewers prefer the treatment of current affairs on Sky News to BBC 1, according to research conducted for the fortnightly CIA Sensor survey.

Scott Lynds is to handle advertising, sponsorship and promotions for The Box, the cable-exclusive music-on-demand channel.

Business magazines are enjoying growth on a par with commercial radio. Revenue is predicted to be up 15 per cent this year, according to the Advertising Association.

The British Media Industry Group meets this week to consider its preferred option for the future regulator of media, for inclusion in its cross-media ownership recommendation to the Government.

Kevin Harrington has resigned as managing director of troubled publisher Harrington Kilbride.

Saga Group, provider of holidays and services to the over-50s, confirms it will apply for commercial radio licences through its Saga Radio division.

Time Out has appointed DeVito/Verdi to create an advertising campaign for the launch of its New York edition this autumn.

The Radio Authority has appointed David Lloyd, programme controller at Lincs FM, as head of programming and advertising. He replaces Paul Brown, who left earlier this year to head AIRC.

NBC Super Channel has joined forces with sports promoter and marketer Parallel Media Group to launch NBC Super Sports.

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